Being Wear Blog: Comfort, Inclusion & Sensory-Friendly Underwear
Being Wear named a Top 30 startup in The Ventures 2026 Australian Start Up Awards
Top 30. Just 14 months in. Being Wear has been recognised in The Ventures 2026 Australian Start Up Awards. From a family’s need to customers in three countries, we’re taking a moment to celebrate the progress.
Being Wear is a finalist for Australia’s Favourite Family Business 2026. Vote for us!
From a family’s search for comfortable underwear to a national award finalist. Discover the story behind Being Wear and help us become Australia’s Favourite Family Business 2026. Voting closes 15 November.
Why You Keep Buying Black Underwear (Even When You Try Something New)
People will trial a whole new brand, a new cut, even a new way of shopping. But they won't change their colour. A psychologist explains why, in part three of The Great Aussie Undie Shift.
Just Launched: The Smoothing Crop Gives Chest Support and Room to Breathe
Looking for a light binder? Meet the Being Wear Smoothing Crop: a lightweight chest-support top that gently smooths, moves with you and feels less structured than a firm binder. Available now in black and white.
Being Wear Partners with Thread Together to Deliver Comfort and Dignity
Being Wear has joined Thread Together’s Fashion Impact Collective and Wardrobe & Capsule Service, helping provide new clothing and essential underwear to Australians experiencing hardship.
Sensory-Friendly Underwear for Children
Pouch vs No-Pouch Underwear: Which Is Right for You?
Why Underwear Seams and Waistbands Cause Discomfort
How to Choose a Comfortable Chest Binder
Modal vs Cotton Underwear: What's the Difference?
Best Underwear for Autism and Sensory Sensitivities
Check the label of your existing underwear
Use the size you've ordered from other brands
Measure your existing underwear
Use a tape measure around your waist