the feel good underwear brand

Feel good fabrics. Feel good fits. Feel good being you.

g-fresh stock

More choices. More sizes.

more boxers
for more bodies

Sizes 5XS to 5XL

being here for the UK

soft on the skin, kind to the planet

Treat your body to some laid back comfort.

being gender free

We’re not sorry you won’t find a ‘men’s’ or ‘women’s’ section in our online store. Instead, you’ll find a selection of premium underwear made for all human beings.

Every human being’s tastes are unique, so too our bodies, so we’ve removed the labels and constraints, and replaced them with a universal size chart and options like ‘with or without pouch’ for a fit that works for you.

our guarantee

your favourite pair, first wear, or your money back

We know you’ll love being in being from the get-go. If it doesn’t fit right, feel right, or look right, we’ll refund you in full, no questions asked.

That’s our Being 100% Satisfied Guarantee.

3 packs

bundle up & save

Save 20% with any 3 pack of our briefs, boxers, g-strings, bralettes or socks. And best of all you get to build you own. Whether it is for you or to share, you can choose any size, any colour and whether you want a pouch or no pouch.

shipping

Flat freight

So you know from the get-go, we offer a flat freight fee anywhere in Australia, New Zealand and the United Kingdom. All standard orders shipped within Australia and New Zealand will only cost $8.75. All standard orders shipped within the UK will cost £8.75. That's a flat fee no matter where you live.

positivity in every pair

positive affirmations

We just want to share something small, but kind of magical, about being in Being. 

Every pair of our underwear comes with a positive message inside. Match your mood, make your day - a little positivity can go a long way.

Being brave, being comfy, being bold, being free, being yourself. What will you wear today?

modal fabric

maximum feels
minumum harm

gender free

We believe every human being should feel good in their own skin. That’s why we’ve designed a premium collection of gender-free, every day underwear for all human beings.

kind to the planet

We believe feeling good shouldn’t come at the expense of the planet. That’s why we use eco-friendly fabrics, compostable packaging, and responsible production processes.

there for others

We believe feeling good goes beyond what you wear. It’s your relationship with yourself, others and the world around you. That’s why every Being Wear purchase gives back.

100% satisfied

We believe every being deserves to feel good in the choices they make, including feeling confident when you shop. That’s why we offer a Being 100% satisfied guarantee.

being seen

Huge thanks to Kochie’s Business Builders for visiting us and sharing such valuable insights. We’re incredibly grateful for the advice and support as we continue to push our business to the next level…to the world. Exciting times ahead!

What started as one dad’s search for sensory-friendly underwear for his daughter has grown into an inclusive brand designed for every body. Being Wear is about more than underwear, it’s about freedom, comfort, and feeling good in your own skin. 

Customer reviews
The fabric is so comfortable. A real differentiator from any other underwear I have worn. This is the real deal folks. Get in them!
— Michael
So soft and comfy! Love my new undies. Definitely my new favourite pair.
— Josie
I always thought undies were all the same. I was wrong, these ones feel lighter and breathe better, perfect when you’re physical all day!
— Steve H
Super soft undies, very comfortable. Just like a second skin!
— Erin