If your child has ever ripped out an itchy tag, been distracted all day by a scratchy waistband, or wished underwear didn’t feel like a battle to wear, they're not alone. Around 1 in 5 Australians experience sensory sensitivities, and for many, underwear is the worst offender.
At Being Wear, we believe comfort is a right, not a luxury. That’s why we designed our underwear to be sensory-friendly from the very first stitch - for neurodivergent people, for sensitive skin, and for anyone who just wants their most essential layer to feel really good.
What makes being sensory-friendly?
- No scratchy tags. All our labels are printed directly onto the fabric, so there’s nothing to irritate your skin.
- Seam-smart design. Flat seams and smooth finishes that minimise friction and pressure points.
- Soft, breathable modal. Made from renewable beech tree pulp, modal is naturally silky, lightweight, and gentle on sensitive skin.
- Deep smooth waistbands. Offering support without pinching or digging in.
Why it matters?
As psychologist Nina Krivoshev puts it:
“Sensory-considerate underwear isn’t a luxury, it’s a necessary accommodation for many neurodivergent people.”
And we agree. The right underwear can mean the difference between distraction and focus, discomfort and calm, or feeling unseen and feeling affirmed.
