https://beingwear.com/blogs/news/why-we-created-being 2026-09-01T15:50:06+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Being_Corporate_1.jpg?v=1753314345 Why We Created Being Wear https://beingwear.com/blogs/news/no-mens-or-womens-section-at-beingwear-com 2026-09-01T15:50:04+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Website_Our_Story_S1.jpg?v=1753320571 we say no to the traditional men's and women's aisles https://beingwear.com/blogs/news/why-gender-free-is-the-future-of-underwear 2026-09-01T15:50:05+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Website_About_Us_G3_d73c99f0-6a01-4d96-a1da-113f2abb0996.jpg?v=1753321658 Why Gender-Free Is the Future of Underwear https://beingwear.com/blogs/news/why-we-left-advertising-to-rethink-underwear-from-the-ground-up 2026-09-01T15:50:08+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Website_About_Us_G1_df6cb897-2d00-46db-85cb-6b5c01103f5f.jpg?v=1753322273 Why We Left Advertising to Rethink Underwear from the Ground Up https://beingwear.com/blogs/news/ex-dynamix-boss-andrew-whittle-launches-gender-free-sensory-friendly-underwear-brand 2025-08-05T20:22:31+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Being_Wear_Founder__Andrew_Whittle.jpg?v=1754389351 Ex-Dynamix Boss Andrew Whittle Launches “Gender-Free & Sensory-Friendly” Underwear Brand https://beingwear.com/blogs/news/former-creative-agency-ceo-starts-gender-free-sensory-friendly-underwear-brand 2025-08-06T16:06:18+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Website_Inclusivity_Hero_90f726a6-643e-40d2-8db2-c5a2a9e9add8.jpg?v=1754460378 Former creative agency CEO starts gender-free, sensory-friendly underwear brand https://beingwear.com/blogs/news/why-we-started-an-underwear-brand-at-nearly-50 2026-09-01T15:45:42+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Founder_Story_v2-1.png?v=1754460756 Why We Started an Underwear Brand at Nearly 50 https://beingwear.com/blogs/news/media-coverage-pedestrian-tv-31-august-2025 2026-09-01T15:50:38+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/IMG_2704_2_aa95c6ba-83f1-4147-a511-db4e7b8f6aeb.jpg?v=1788241838 Media Coverage - Pedestrian.TV Pedestrian.TV feature on Being Wear, Australia's gender-neutral and sensory-friendly underwear brand https://beingwear.com/blogs/news/media-coverage-7news-best-picks-in-fashion 2026-09-01T15:50:28+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/IMG_2703_1.jpg?v=1788241828 Media Coverage - 7News Best Picks in Fashion 7NEWS Best Picks in Fashion feature on Being Wear, the gender-free underwear brand https://beingwear.com/blogs/news/media-coverage-inside-small-business 2025-09-16T13:40:59+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Untitled_17.png?v=1757994059 Media Coverage - Inside Small Business https://beingwear.com/blogs/news/media-coverage-ragtrader 2026-09-01T15:45:53+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Untitled_18_1cdc0f39-be10-4b0b-af35-3b50c13c79f1.png?v=1786937055 Media Coverage - ragtrader https://beingwear.com/blogs/news/media-coverage-adnews 2025-10-21T12:21:55+11:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Screenshot_2025-10-21_at_9.51.00_am.png?v=1761009715 Media Coverage - AdNews https://beingwear.com/blogs/news/being-wear-for-kids-has-officially-launched 2026-09-01T15:50:47+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Being_for_kids_social_pre.png?v=1788241847 Being Wear for Kids has officially launched Being Wear for Kids sensory-friendly, gender-free underwear range for children https://beingwear.com/blogs/news/flat-rate-shipping-here-to-stay 2026-03-04T12:15:50+11:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Flat_Freight_to_stay_social.png?v=1772586950 Flat Rate Shipping here to Stay! https://beingwear.com/blogs/news/introducing-the-happy-march 2026-09-01T15:45:48+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/THM_launch_1.png?v=1772587053 Introducing the Happy March https://beingwear.com/blogs/news/media-coverage-kochies-business-builders 2026-06-09T12:00:53+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Screenshot_2026-06-09_at_11.55.08_am_4d6b9d7f-94cc-461b-a381-5122f2ce589a.png?v=1780970453 Media Coverage - Kochie's Business Builders https://beingwear.com/blogs/news/media-coverage-womans-day-new-zealand 2026-09-01T15:46:36+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Untitled_-_09_June_2026_at_11.36.26_5afd1c99-a6fe-49c4-86a0-7e584270f326.png?v=1780969488 Media Coverage - Woman's Day New Zealand https://beingwear.com/blogs/news/media-coverage-the-business-game 2026-06-09T11:53:39+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Screenshot_2026-06-09_at_11.48.16_am_0e90ddcd-cd3e-441f-8819-c6e5b08af16d.png?v=1780970019 Media Coverage - The Business Game https://beingwear.com/blogs/news/2026-push-up-challenge 2026-06-09T12:54:45+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Push_Up_Challenge_Blog_2.png?v=1780973685 2026 Push Up Challenge https://beingwear.com/blogs/news/being-wear-named-a-finalist-in-the-2026-online-retailer-industry-awards 2026-06-09T13:38:29+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Screenshot_2026-06-09_at_1.35.18_pm.png?v=1780976309 Being Wear named a finalist in the 2026 Online Retailer Industry Awards https://beingwear.com/blogs/news/the-friday-interview-being-wear-founder-andrew-whittle-talks-to-underlines-magazine 2026-09-01T15:41:41+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Untitled_-_01_September_2026_at_14.21.35_2_1eb3636b-687d-44d5-b5ff-333ea6b55b17.png?v=1788241301 The Friday Interview: Being Wear Founder Andrew Whittle Talks to Underlines Magazine Being Wear founder Andrew Whittle featured in Underlines Magazine's The Friday Interview https://beingwear.com/blogs/news/christine-mcguinness-wears-being-wear-in-the-daily-mail 2026-09-01T15:43:46+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Mail_Online_21ad9339-3cb9-47a1-877c-d0a9e620412b.png?v=1788241219 Christine McGuinness Wears Being Wear in the Daily Mail Christine McGuinness wearing Being Wear underwear as featured in the Daily Mail https://beingwear.com/blogs/news/christine-mcguinness-and-being-wear-featured-in-new-magazine 2026-09-01T15:40:50+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/New_60745e0d-7b17-44d9-b85d-a666d56d0fa2.png?v=1788241250 Christine McGuinness and Being Wear Featured in New Magazine Christine McGuinness featured in New magazine talking about Being Wear underwear https://beingwear.com/blogs/news/christine-mcguinness-and-being-wear-featured-in-ok-magazine 2026-09-01T15:41:10+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/OK_fa01838a-6c0a-4b26-942e-c65a92d91911.png?v=1788241270 Christine McGuinness and Being Wear Featured in OK! Magazine Christine McGuinness featured in OK! magazine wearing Being Wear underwear https://beingwear.com/blogs/news/christine-mcguinness-and-being-wear-featured-across-the-sun 2026-09-01T15:41:29+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/The_Sun_405051de-1b90-4de5-87ce-5d6b7b096263.png?v=1788241289 Christine McGuinness and Being Wear Featured Across The Sun Christine McGuinness featured in The Sun wearing Being Wear underwear https://beingwear.com/blogs/news/being-wear-and-christine-mcguinness-launch-in-the-uk 2026-09-01T15:40:04+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/images_2_2b558d26-2ba0-4ccb-9eb2-9d6be391718f.jpg?v=1788241204 Being Wear and Christine McGuinness Launch in the UK Christine McGuinness wearing white Being Wear underwear for the UK launch campaign https://beingwear.com/blogs/news/what-is-sensory-friendly-underwear 2026-09-01T15:57:17+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Jon_F_Briefs_NP_A.jpg?v=1788242095 What Is Sensory-Friendly Underwear? Being Wear sensory-friendly briefs made from soft modal fabric with flat seams https://beingwear.com/blogs/news/best-underwear-for-autism-and-sensory-sensitivities 2026-09-01T15:57:28+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Azeleah_F_Boxers_N_B_Bra_S.jpg?v=1788242108 Best Underwear for Autism and Sensory Sensitivities Being Wear sensory-friendly boxers made from soft modal fabric for autism and sensory sensitivities https://beingwear.com/blogs/news/modal-vs-cotton-underwear-whats-the-difference 2026-09-01T15:57:38+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Chloe_BL_G-String_N_B_Bra_B.jpg?v=1788242118 Modal vs Cotton Underwear: What's the Difference? Being Wear underwear made from soft modal fabric, compared to cotton https://beingwear.com/blogs/news/how-to-choose-a-comfortable-chest-binder 2026-09-01T15:57:47+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Jordyn_F_G-String_B_Binder_B_913fa43d-f797-4921-b239-0120944dcbfc.jpg?v=1788242134 How to Choose a Comfortable Chest Binder Being Wear chest binder in black, made from soft modal fabric with firm or light compression https://beingwear.com/blogs/news/why-underwear-seams-and-waistbands-cause-discomfort 2026-09-01T15:57:58+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Website_Product_Gallery_Bottoms_c49f0a53-f9d4-4336-b3ff-2aae0fcdc977.jpg?v=1788242183 Why Underwear Seams and Waistbands Cause Discomfort Being Wear underwear with flat seams and a smooth, no-dig waistband https://beingwear.com/blogs/news/pouch-vs-no-pouch-underwear-which-is-right-for-you 2026-09-01T15:58:05+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Website_Product_Gallery_Tops_7b7a7f05-8841-4a47-a3be-6869968aae35.jpg?v=1788242193 Pouch vs No-Pouch Underwear: Which Is Right for You? Being Wear pouch and no-pouch underwear styles https://beingwear.com/blogs/news/sensory-friendly-underwear-for-children 2026-09-01T15:58:14+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/Being_for_kids_social_pre_943c538c-e67e-48ae-bd0a-424d97df966f.png?v=1788242203 Sensory-Friendly Underwear for Children Being Wear for Kids sensory-friendly, gender-free underwear for children https://beingwear.com/blogs/news/being-wear-partners-with-thread-together 2026-09-15T08:25:52+10:00 weekly https://cdn.shopify.com/s/files/1/0649/0383/9950/articles/instagram-image-fe5132fd-f4d5-48a3-b86e-19f5097edbc9.jpg?v=1789424752 Being Wear Partners with Thread Together to Deliver Comfort and Dignity